NICOLE KASPERBAUER

Born and raised in small town Iowa
Studied Graphic Design and Magazine Journalism at Drake University
Role model is Jessica Walsh
Nicole is a part-time adventurer, food explorer, avid runner and yoga enthusiast
Next adventure is to go island hopping in Japan
Life motto everything happens for a reason

Nicole is a seasoned professional with a diverse background as both an art director and entrepreneur. With a wealth of experience, she has made her mark in various industries and mediums, consistently delivering exceptional results. Nicole's entrepreneurial spirit shined through her role as a co-founder of Hello Picnic OC, a venture that curated unforgettable experiences amidst the picturesque landscapes of Orange County, California. Her passion for creating unique and memorable moments has not only enriched the lives of many but has also solidified her reputation as a visionary in event curation.

Currently based in Southern California, Nicole is a valuable asset to JT Mega, an esteemed advertising agency headquartered in Minneapolis with a specialized focus on the food industry. Her outstanding contributions have garnered her a reputation as an award-winning professional, leaving an indelible mark on every project she touches. Having worked with renowned clients such as Hormel, Jennie-O, Plochman's, MegaMex, Schwan's, Planter's, and Del Monte, Nicole's portfolio speaks volumes about her ability to understand, connect, and create for diverse brands. Her creative prowess and strategic mindset seamlessly blend, consistently translating marketing objectives into captivating visual experiences.

Nicole's unique ability to seamlessly switch between analytical and artistic thinking sets her apart. Her agility in navigating both sides of the creative spectrum is a testament to her versatility and adaptability. Beyond her professional endeavors, Nicole's wanderlust fuels her desire to explore the world, one cuisine at a time, as she adds stamps to her passport and expands her culinary horizons. 

Furthermore, Nicole's leadership extends to the American Advertising Federation (AAF) of Orange County, where she serves as the President. In this role, she passionately champions the local advertising community, fostering collaboration, innovation, and professional growth. Through her involvement with AAF, Nicole continues to make a meaningful impact on the industry, further solidifying her status as a driving force within the creative and entrepreneurial landscapes.

In essence, Nicole embodies the essence of a modern creative professional—unconstrained by convention, driven by innovation, and perpetually inspired by the world around her. Her journey is an inspiring testament to the power of creativity, entrepreneurship, and a relentless pursuit of excellence. As she continues to shape experiences, create captivating visuals, and leave her mark on the advertising and entrepreneurial landscapes, Nicole remains a true force to be reckoned with.

Ready to add a dash of creativity and a sprinkle of data-driven strategy to your next campaign? Let's collaborate and cook up something truly delicious.

Connect with Nicole and embark on a journey of creativity, leadership, and unparalleled vision.

 
 
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Multi-skilled, motivated professional

Senior Digital Art Director JT Mega
Feb 2021 - Present

Co-Founder Hello Picnic OC
Nov 2020 - Apr 2023

Art Director West Coast University and American Career College
Dec 2018 - Feb 2021

Art Director JT Mega
Jan 2018 - Sept 2018

Junior Interactive Designer JT Mega
Jan 2016 - Jan 2018

Graphic Production Specialist AllOver Media
June 2015 - Dec 2015

Art Intern Meredith Brand Licensing
May 2014 - May 2015

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Adaptable leader


with true grit

  • Art Direction

  • Branding

  • Creative Strategy

  • Digital Design

  • Digital + Social

  • Graphic Design

  • Integrated Marketing

  • Photography + Video

  • Print Design

  • UI/UX Design

 

Brands I’ve worked on include

 
 


 

Conceptual, yet direct.
Energetic, but focused.
Logical, problem solver.

Midwest proud. West Coast driven.